Search Engine Optimization & its Relationship with Search Engines
Search Engine Optimization or shortly SEO is a process that affects the visibility of a website or a web page in a search engine’s unpaid results. When an individual searching any topic, object or anything else in search engine. At that time search engine showing some results related to that in user’s computer screen. Some of the results are unpaid results and some results are paid results or sponsored results. Very company those having a website and those want to do business and increasing the popularity of their company through internet, they want to show their website on the top of the search engines unpaid result list. This can be achieved by proper SEO techniques.
SEO techniques are those techniques which can increase the rank of your website and alternatively your website shown on top of the search engines results list.
As the results are showing on search engine so SEO is very much very much related with search engine. SEO techniques include the proper study of architecture of search engine and making a search engine friendly website, so that search engine easily interacts with the website and shows it in a higher position on search engines unpaid result list.
For optimization of a website it is very essential to know about the search engines criteria so that the website that you make is very much suitable for search engine and then search engine gives it a good rank.
So SEO techniques are very much related with search engine and its criteria.
Now these are many websites are present on World Wide Web or on internet. Their main goal is to increase more and more traffic in their website. So all web developers adopting SEO techniques for creating or building their website, but the important thing is all websites needs good contents attract the viewers. It is very important to provide good and informative content in the website so that people visit your site and alternatively you achieve your goal.
The main functions of a content writer are:
To create good content to inform the reader, and to promote or sell the company, product or service described in the website.
Produce effective and interesting content to entice and engage visitors, so they continue visiting on your website and the greater the likelihood they will eventually become clients or customers of your company.
A content writer should be use of keywords smartly to produce content, and very much focused on search engine optimization (SEO). The text that is used in website must contain relevant keywords and phrases.
The work of a content writer is to create such content that allows the site visitors to get the information they want quickly and efficiently. So that the visitors keep visiting your site again and again.
The function of a content writer is to create unique, useful, and compelling content on a topic. More importance given to the readers and not just for the search engines.
So these are five important functions of a content writer.
Social Media Sites Providing Valuable Information’s To The Whole World
Social media or Social media websites are some tools those are mediated by computer and those are allow people or user to create, share or exchange information, ideas, and pictures or videos along with friends in virtual communities and networks. Now days these are many social networking sites are present those are helping people in circulating information in all over the world.
Some useful and popular social media sites are:
Google+ (Google Plus).
These are also many other social networking sites are present.
The main advantage of these sites is people sharing valuable and important information through these sites. As example, consider about recent earthquake of Nepal, people in everywhere in all over the world, and know about the earthquake with in very less time because of the electronic media and also because of social media.
After very less time people started talking and posting about the topic in facebook, twitter and in other sites. So these social networking sites are playing very important role in circulating information in all over the world.
Why Social Media Advertising Is Very Much Suitable For Small Business
Social media advertising is very much suitable for small business because the social media advertisement don’t need much more amount of money, here in social media advertisement in very less amount of money and in less time very big response are achieved, so this is suitable for small business organizations those don’t have much money for spending for advertisement.
Let’s discuss about some benefits that social media advertising provides to small business organizations.
Very cheaper: First thing is the social media advertising is very much cheaper than other traditional advertising techniques, so social media advertising is affordable by small business organizations.
Help in establishing brand name: The social media advertising creates a brand name for your company, which is very much helpful in development of your business, so social media advertising is very much suitable for small business.
Increase sales and profit: social media advertising increases the visibility of your products and attract customers towards your company’s product, so people purchase more products of your company that increase the sales of your company and your company gets more profit.
Help in improving customer service: social media advertising helps in customers services, through this social media advertising you can directly communicate with your consumers so you can solvers the problems of your consumers in a better way, that increase the quality of customers service of your company.
Help in staying connected with clients: Through social media sites you can directly communicate with your clients at any time, so social media advertising helps you in staying connected with your client in a better way.
So these are some reasons why social media advertising is very much suitable for small business.
HTML stands for Hyper Text Mark-up Language. The HTML is a programming language, which is used to create WebPages. HTML5 is the higher version of HTML. It is a core technology mark-up language. This language is used for structuring and presenting content for the World Wide Web or for creating high quality WebPages. As HTML 5 is the higher Version of THML, it provides many advantages over HTML. Some of the advantages are:
Software is the collection of some programmes and programmes are collection of some instructions those are combined together for solving a specific problem. Now days we are using computers for every work, like for office work, for domestic work and for any other types of work. People also use the computer in business fields for doing various types of work. A computer can very much efficient and helps people in doing their work in a better and easier way. Computer is a combination of hardware and software, without software we can run a computer so we can say that software is very important things for a computer system.
Now in current scenario for every kinds of work there are specific types of software are used, as example for doing calculation we use a calculator that is worked by a calculator program or software, for doing office work we use MS Office software and other equivalent software, we are playing games in computers are also created by software. So we can use software in our day to day like in various types of works.
So it is very important that software should be a perfect one i.e. it doesn’t contain any error or fault. The errors and faults are evaluated by proper testing of the software, so it is very important that all software should be properly tested before use. Because if the software is not properly used before use then it may causes lose to the organization. If the software that you use for doing any work is not proper then it may chance that the work that you are doing is contain some error. So it may affect the growth of your business, so it is very important that all software those you are using are properly tested.
Most of the people create a website to create an identification of their organization over internet. The main aim of the organizations is to circulate their idea and making their companies advertising over internet so that more people know about their organization and alternatively it increases their client list. So for fulfilling these requirements of the organizations it is very much important to make a good attractive and efficient website.
And in making an efficient website contains are plays very important role.
For a good website you need to focus on design of the website, because if your website looks good then more people visit it and your goal is satisfied but contents that you provide in your website is also very important because people who visit your website, if they satisfied with the contents then they keep visiting your website again and again and also said their peoples to visit your website. This can be possible only if they satisfy with the contents that you provide in your website.
So it is very much important that you add some good contents those are beneficial for viewers and also provide clear description of your company or organization.
A website is very necessary thing for every organization. A website needs to be good and very systematic in order to attract the viewers, so that the viewers keep visiting the website.
To make a good website, you need to focus on its architecture. The architecture of a website is an approach to the design and planning of the websites that involves technical, aesthetic and functional criteria, i.e. it gives the website a systematic structure. Before some years on architecture of a website, the focus is on the user and on user requirements only. But now days there are thousands of websites are present in web and in order to make your website visible over the internet with a higher priority, you need to follow a good architecture for designing your website.
You need to focus on the content that you are using in your website, because these contents are plays an important role in order to attract your customers. So it is necessary to provide good contents in your website. Another thing is you need to describe your usability in your site. Then need to focus in interaction design and on information architecture of your website, it also very important to focus on deciding technology stack, sitemap and navigation system of website for creating a good website.
If you make a website according to a good website architecture, then your website get a good rank in search engine and display in a higher position in search engines unpaid result list, which alternately make your business beneficial.
A website is such a thing that creates a unique identification for you or for your organization. So it is very important your website should be very attractive in looks and very responsive for providing various advantages.
So let’s discuss about the benefits of a responsive of a responsive website for a business organization or for an individual.
A responsive website is very flexible.
A responsive website is very flexible i.e. contents of the pages are moves freely across all screen, resolutions of pages for all devices are proper i.e. you can get better use of the site from your computer or from your mobile or from your tablet.
A responsive website gives Excellent User Experience.
As a responsive website is very flexible, it gives very good experience to user, so users like it and keep visiting in your site that makes you beneficial.
A responsive website is Search Engine Friendly.
A responsive website is created according to the search engines algorithm. As all websites are shown in search engine, so if your website is search engine friendly, then search engine gives it a higher rank and your site will be displayed in the search engines unpaid result list in a higher position.
A responsive website is very easy to Manage.
As these responsive sites are created in a very systematic way to follow the search engines algorithm, so it is also very easy to maintain because all codlings are very simple and systematic.
Now days, a good mobile application is very much necessary for development of your business organization. So it is very important to get a good mobile application.
Developing mobile applications for any mobile devices requires considering the constraints and various features of these mobile devices. Mobile devices are generally run on battery and they have less powerful processors than personal computers and laptops and also have more features such as GPS and cameras. And mobile application developers also have to consider on things like wide array of screen sizes, hardware specifications and configurations because of intense competition in mobile software and changes within each of the platforms, so it is very difficult to build a mobile application.
Platform: The platform is a base than a programmer needs to develop, deploy and manage mobile apps. It is made from many components, and tools those allow a developers to write, test and deploy applications into the target practical environment.These are some tools, those help in development of mobile application.
Front-End Development Tools.
some front end development tools are: UI tools, IDEs, MEAPs, SDKs, Software frameworks. Front-end development tools are focused on the user interface and user experience.